Light Collab is a lighting design studio that welcomes collaborations from the creative field. The intentional displacement of words in the brandmark expresses this concept visually as an open canvas, inviting and allowing collaborative efforts to occur.
The idea follows through in the collateral design, with the brandmark serving as a perimeter framing the content it holds.
The corporate palette adopts two opposite ends of the colour spectrum – cool and warm – to signify the coming together of two different creative energies. While the principal reserves exclusive use of the blue hue, external collaborators are differentiated by design in fluorescent orange.