Nike New York City Marathon by 2x4

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Internationally acclaimed Indonesian artist Arkiv Vilmansa debuts in Singapore with his solo exhibition, One or Nothing, a graphical take on Singapore’s relentless pursuit of being number one. Singapore's first designer toy-inspired exhibition ‘One or Nothing’ is a series of twelve paintings that are based on uniquely Singaporean icons. The exhibition invites art and toy enthusiasts to explore the distinct Singaporean way of living through the perspective of an international artist. Arkiv's signature style incorporates fluid and curvaceous lines paired with bright vivid colours which is seen in many of his paintings. ‘Arkiv Instant’, his first vinyl toy figurine, is also one of his most recognised works. The exhibition runs at the FLABSLAB gallery at One Commonwealth from 16 November to 30 November. >>

By Invite Only™ presents its inaugural pop-up store at Nana & Bird with jewellery pieces that sums the year, yet welcomes the future. From all-time favourite pieces of the Nature//Nurture series that feature eye-catching crystals and stones, to new arrivals yet to reach stores, there is something for everyone. 26th & 27th November. 11am to 6pm. Nana & Bird. Blk 79 Chay Yan Street #01-02, Singapore, Singapore 160079. >>

Wake Me Up Music, Singapore's premium indie record label, is taking a long long nap after more than a decade of contribution to the Singaporean music scene. Before we take that nap, let's bring back the old times and have one hell of a party! The two-day show will feature current and past Wake Me Up Music bands and also other bands who have been such great friends to us. This will probably be the LAST TIME you'll see bands like Surreal, Sky in Euphoria, Vertical Rush, Marchtwelve, My Squared Circle and Pension State come together for a show like this. Show Details: Venue - Home Club (20 Upper Circular Road) Date & Time - 10 December 2011 (Sat): 8.00pm-10.00pm 11 December 2011 (Sun): 4.30pm-10.00pm Charge - $10 for 2-Day Pass (Tickets sold at door) >>

Nike New York City Marathon by 2×4

June 1st, 2010 Yanda

“In this city, every day’s a marathon. Living in New York is daily endurance test, a real time obstacle course, a sensorial avalanche. There is a beautiful brutality to a city where everything is in flux, in process, under construction; where nothing is straight or finished or fully functional. New York is our beast: its ugly and dangerous but show it some affection and its a loyal friend forever. We’re proud because we’re tough. We can take it. We can absorb punishing heat and spiraling rent and bitter wind and appalling smells and it only makes us love it all the more. “Fire is the test of gold,” the old saying goes, “adversity the test of strong men.” Its not that we’re arrogant, its just that we feel we are tested every day and every day we prove we’ve got the metal. 26.2? That’s nothing. I commute from Queens.”

2×4 produced Nike’s branding for the 2009 New York City Marathon. The campaign included broadcast, posters, store windows, point of purchase displays and general morale boosts along the road.

http://2×4.org